Turning Setbacks into Charcuterie: How Jessica Snead Built Petal & Platter (Ep. 37)

Turning Setbacks into Charcuterie: How Jessica Snead Built Petal & Platter (Ep. 37)

Sometimes the toughest seasons reveal the most unexpected opportunities. 

When COVID-19 turned the world upside down, Jessica Snead found herself without a job, a plan, or a clear next step, but what she did have was creativity, determination, and a love for making things beautiful.

In this episode of The Financial Puzzle Playbook, host Jim Sumpter, CFP®, talks with Jessica, owner of Petal & Platter, about how she turned an uncertain moment into a thriving catering business. From her first “Happy Hour Boxes” to elegant grazing tables and a social media following of over 100,000, Jessica’s journey is a story of reinvention, perseverance, and purpose.

Jessica shares:

  • How losing two household incomes during COVID sparked the idea for “Happy Hour Boxes” that grew into a full-fledged catering business
  • How social media and word of mouth became the foundation for her rapid local growth
  • The moment her business shifted from small platters to large-scale grazing tables
  • Why delegating finances and bookkeeping early helped her focus on creativity and customer experience
  • How she continues to balance entrepreneurship, motherhood, and growth while adapting to inflation and evolving trends
  • And more!

Connect with Jim Sumpter: 

Connect with Jessica Snead: 

About Our Guest: 

Jessica Snead is the owner and creative force behind Petal & Platter, a catering company specializing in custom charcuterie boards and grazing tables. Combining her background in graphic design with a passion for food artistry, Jessica has turned her business, launched during the COVID-19 pandemic, into a beloved local brand with over 100,000 Instagram followers and growing recognition across the Southeast.

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